How to optimize for each LLM: A GEO guide to ChatGPT, Perplexity, and Gemini
Generative engine optimization (GEO), sometimes called AI SEO, works differently on each engine. Here's how retrieval works ...









| Launchcodex | Typical agency | |
|---|---|---|
| Success metric |
Conversions, adoption, and time to ship
|
Moodboard approval
|
| Planning |
Prioritized roadmap tied to outcomes
|
Ad hoc rounds of revisions
|
| Technical depth |
Tokens, specs, accessibility, dev-ready files
|
Flat exports and assumptions
|
| Approach |
Strategy, UX, and CRO integrated
|
Aesthetics first, strategy later
|
| Handoff |
Annotated guidelines and prototypes
|
Brand book PDF only
|
| Reporting |
Dashboards tied to launches and KPIs
|
Monthly showcase decks
|
| Collaboration |
Shared Slack, sprints, demos
|
Status calls and tickets
|
| AI and automation |
System audits and content assist
|
Manual checks and guesswork
|
| Contracts |
Quarterly flexibility
|
Long-term lock-ins
|







Generative engine optimization (GEO), sometimes called AI SEO, works differently on each engine. Here's how retrieval works ...
OpenSEO is an open-source SEO platform built for AI agents. See how its MCP server works with Claude Code, what AI visibilit...
See the 10 best WordPress SEO plugins with real AI automation. Compare features and pricing, then build a stack that ranks a...

