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Industry news & shifts

Keep up with the latest changes shaping marketing, technology, and digital business. Get timely insights on industry trends, updates, and shifts that matter for your growth.

Industry news & shifts articles, guides, and insights

Tanner Medina Industry news & shifts

Google search profiles are live: How to claim yours and what it means for your visibility

Google launched Search profiles in June 2026. See the follower thresholds, how to claim and set up your profile, and what it...

Tanner Medina Industry news & shifts

Higher education lead generation: A complete guide to pay-per-lead strategies

Pay-per-lead costs $140 to $200 in higher ed and half of purchased leads never respond. Learn to vet vendors, meet TCPA requ...

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